Web-Analytics


Track your success with Webcom Media®

 

Behind all online marketing activities there is one common goal – to turn your prospects into regular buyers. Web-analytics is your sensible tool for measuring the effectiveness of any online marketing campaign.

We believe that it’s impossible to be ROI-focused until web-analytics is integrated with all of our services. Web analytics tools such as Google Analytics and Yandex Metrica is what helps us track and collect statistic data on your projects to meet your conversion goals. Providing web analytics services for CIS online market our versatile business analytics team consists of GAIQ holders and professionals with years of expertise.
Having extensive experience in using Google Analytics and Yandex Metrica tools we know that there is a great value of applying both of them to track your progress. As completely independent systems these tools have differences in tracking and analyzing traffic. Compared to Google Analytics, Yandex Metrica has "tougher" judgment on website visitors and in certain reports provides deeper insights to the collected data. Such varied information allows viewing website from different perspectives and as a result delivers a more objective picture about customers' behaviour as well as strong and weak sides of a website.

 


Our web analytics service helps:
  • Monitor the behavior of your website’s visitors down to the time they spend on particular pages: we come up with a detailed report that includes the most popular pages and the number of unique visitors per day, week, month, etc.
  • Track traffic sources and find out the most effective channels for lead generation (SEO, PPC, social media, email marketing, etc.)
  • Connect SEO and PPC projects via Google AdWords integration
  • Timely adjust campaigns to the slightest changes in your prospects’ tastes and preferences
  • Carry out precise planning and decision-making processes